Whether its their famous pellet ice, chopped fruit additions, or extra flavor syrups Sonic brings us as close to that classic soda fountain experience we all long for. Unlike the classic soft drinks from drive-ins which contain added sugars and artificial sweeteners, these hard seltzers have minimal sugar content. Additionally, Missouri residents are now able to get their hands on SONIC Hard Seltzer in St. Louis. With craft beer growth slowly rebounding from the pandemic, heavy crowding in off-premise chain retail, and category lines blurred nearly beyond recognition thanks to malt- and spirits-based momentum with American drinkers, staking out a stable place in the market is no mean feat. Beginning its 27th year, the Conference has produced over 780 Academic All-America selections and claimed national championship team titles in 20 of its 23 sponsored sports. SONICDrive-In While some of the calories in SONIC Hard Seltzer do come from those sugars and other carbohydrates, most of them come from the alcohol content itself. Trew Knowledge. All in all, these seem healthier than most items on the drink menu at Sonic restaurants (except for the fact that they contain alcohol, of course). According to data reviewed by VinePair, this spring, Sonic cracked the top-15 hard seltzer brands in Nielsen scan data for grocery, convenience, drug, and liquor stores, despite limited distribution and volume compared to both craft and mass-market category leaders. Bummer! Prices and availability are accurate as of time posted. When looking for this fruity essence among different items such as seltzer beverages, one may find that they cannot detect any hints within them despite claims from manufacturers demonstrating how elusive. Get the latest in beer, wine, and cocktail culture sent straight to your inbox. SONIC Hard Seltzer will be available at select retailers across Alabama, Arizona, Arkansas, Colorado, Connecticut, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Massachusetts, Michigan, Mississippi, Missouri, Montana, Nebraska, Nevada, New Mexico, North Carolina, Ohio, Oklahoma, Tennessee, Texas, Virginia and West Virginia and is not for purchase at SONIC Drive-In locations. According to Velocity, Sonic Hard Seltzer arrived in the state of Oklahoma on 17 May, where it can be found in most liquor, convenience and grocery stores. Pick up a pack and host your own happy hour any time you want! (According to a 2021 Business Insider report, a full quarter of Sonics pandemic receipts came from its soft drink menu. Sonic hard seltzer is another opportunity for us to reach our Sonic fans outside of the drive-in, explains the firms director of brand marketing and activation, Grant Springer, in response to emailed questions from VinePair. The latest product offering takes inspiration from SONIC Drive-In signature beverage flavorswith a hard seltzer twist. Why does lime get to taste like actual limes while lemon only tastes like sour? In August 2021, the seltzer will be distributed across five other states - Nebraska, Texas, Kansas, Missouri and Arkansas. Sour fake orange dominates this seltzer, with pineapple playing a supporting role. 1/2 oz Simple Syrup. After earning an enthusiastic reception in its Oklahoma test market, SONIC Hard Seltzer began its coast-to-coast rollout in January, with the goal of becoming available nationwide by the end of 2022. We enjoy Mango White Claw, so we enjoy this too. Sonic seltzer contains no gluten or distilled spirits. Of course, the chain's distinctively chewable pellet ice has a cult following, but that's only one of many unique touches the iconic drive-in brings to their drinks. Its a winning combination indeed, including the delivery of variety across a unique combination of fruit flavors. Cherry Limeade Sonic Seltzer is a genuinely bold soda experience! Some states clearly have a greater appetite for the restaurant than others,. Thanks for the honest feedback. In fact, demand for this flavour-packed hard seltzer has grown from a regional Oklahoma, U.S. launch in May 2021 of this year to. Beverage Cans 1 oz Fresh Lemon Juice. While Texas boasts nearly 1,000 drive-in locations, there are zero Sonics in Maine and New Hampshire. It was announced that the fast-food chain has expanded its eight hard seltzer drinks to other . The aesthetic change takes place alongside news that the brand will be expanding its distribution footprint into several new markets. Your email address will not be published. You'd think the Limeade would taste pretty puckery, but it was less sour than some of the other seltzers, with a slightly more soda-like flavor. No other fast-food place serves anything like it, and the company has copyrighted the drink's name. We sure appreciate you sharing your experience, Amy! The zesty taste and refreshing complexity make it the perfect choice for those looking to take their seltzer experience up a notch worth picking up if available! For more information, visit Big12Sports.com and follow the Conference on Facebook (Facebook.com/Big12), Twitter (@Big12Conference), Instagram (Instagram.com/big12conference/) and YouTube (YouTube.com/Big12Conference). Dont love them unfortunately, here in TN. No way. It's more reminiscent of actual ocean water than anything you'd get from Sonic. Order up! SONIC Hard Seltzer is not available for purchase at SONIC Drive-In locations. Those storylines, and other market factors, are creating new opportunities for brewers willing to try their hands at developing businesses beyond their own portfolios and brands. When you put those three pieces in place, it does make these rocket launches easier to withstand, says COOPs president, referring to rolling out high-profile licensed beverages. Oh darn! If there's any guava flavor in this seltzer, we certainly couldn't detect it, and we wouldn't really know what to look for anyway. To learn more about the SONIC Hard Beverages products and where to purchase, visitsonichardbevs.com. This actually looks like a partnership, adds Bichsel. Sonic Hard Seltzers are ditching their old packaging and opting instead for new, slim cans. Ardagh Metal Packaging (AMP) is delighted to announce it has acquired a majority share in innovative digital can printers NOMOQ, in a move that extends AMPs industry-leading support of ne Ardagh Metal Packaging S.A. (NYSE: AMBP) announces that its board of directors has approved a first quarter cash dividend of $0.10 per ordinary share. Head on over here to find a retailer selling SONIC Hard Seltzer near you! SONIC Drive-In has licensed its iconic name to COOP Ale Works to create a family of hard beverage products that includes SONIC Hard Seltzer, SONIC Hard Southern Sweet Tea and SONIC Hard Slush. # sonichardseltzer # thisishowweseltzer # thisishowwetailgate 1 reply 1 retweet 7 likes SONIC Hard Seltzer @SONICHardSeltzr 2 Nov 2021 Big news coming tomorrow. We got some in Oklahoma. SONIC is part of the Inspire Brands family. COOP Ale Works COOP Ale Works is a craft brewery based in Oklahoma City, OK, dedicated to brewing full-flavored beers with the greatest attention to quality. Follow @birdstorc and @goldenwitchfire on Twitter and Instagram for daily updates!Feb.. November 4, 2021. 1Source: Grand View Research, I., 2022. Product At first glance, everything about Sonic Hard Seltzer is what we've come to expect from this beverage category, from the ingredients to the nutrition to the slim white can. Powered by WordPress VIP. Because the brand had made it to retailers just before the coronavirus made it to Oklahoma, he was able to monitor scan data to see how the various Will & Wiley offerings were performing off-premise, which, if you recall those chaotic early days when the -demic was still epi-, was the only place anyone was buying. To celebrate 2023 Interna Ardagh Metal Packaging S.A., 56, rue Charles Martel, L-2134 Luxembourg, LuxembourgR.C.S. Boosted by changing tastes, emerging mainstream demand for perceived better for you beverages, and powerful cultural artifacts like Trevor Wallaces instant-classic Aint no laws when youre drinking Claws viral video/slogan nonpareil, hard seltzer went from unfairly slandered sorority slimmer to super-premium, all-demographic thirst quencher. And by God, are those fans thirsty. Rather than having watermelon as its primary flavor which dominates many American beverages in this category Sonics version is dominated by honeydew notes with subtle hints of watermelon playing off them to create harmony and intrigue. SONIC Hard Seltzer COOP Ale Works partnered with SONIC Drive-In to license their iconic name to create SONIC Hard Seltzer. We tried one of each, just overwhelming tin can flavor. This material may not be published, broadcast, rewritten, or redistributed. Enjoy Responsibly.SONIC, double-delta logo and Ocean Water are trademarks of Americas Drive-In Brand Properties, LLC used under license. SONIC Hard Seltzer was made for any . Beyond Paradise returns to our screens this week for another enthralling mystery but who is set to feature alongside Kris Marshall in the cast of Rumours are flooding the internet that Cadburys Mini Eggs are being discontinued in 2024, but is it true? We had high hopes for the Ocean Water seltzer going into this taste test, but sadly it was one of the least impressive flavors in the lineup. And the firms longstanding popularity in the Midwest and Great Plains states suggests that theres room to grow, even absent further geographical expansion. The lime essence in this can is full-flavored, with a citrusy pop and distinctive hints of lime oil. With 100 calories and 1 gram of sugar per can, SONIC Hard Seltzer is a gluten-free seltzer with a 5% ABV. Contactless delivery and your first delivery or pickup order is free! Heres How Americas Drive-In Brewed a Hit | VinePair, https://vinepair.com/articles/sonics-hard-seltzer-is-a-hit/, wbs_cat Beer, wbs_type Hard Seltzer, wbs_brand sonic, business, hard seltzer, sonic, trends, Ask a Bartender: Whats the Secret to a Really Good Margarita? A Sooner State fast-food staple for nearly eight decades, Sonic has national name recognition and legions of fans. They were terrible imo. Sleek cans. Environmental, Social and Governance (ESG), HVAC (Heating, Ventilation and Air-Conditioning), Machine Tools, Metalworking and Metallurgy, Aboriginal, First Nations & Native American, https://www.prnewswire.com/news-releases/hard-seltzer-market-size-worth-49-4-billion-by-2028-grand-view-research-inc-301438691.html. But while there are pitfalls a-plenty, the upside is transformative: a high-margin, shelf-stable brand extension from Americas heartland hamburger heavyweight plugged into the flavored malt beverage sales machine that is the modern American supermarket. Testers found its coconutty notes, along with sour citric acid flavors plus hints of saltiness, unsatisfying compared to other offerings like Cherry Limeade. With just 100 calories and 1 gram of sugar per can, SONIC Hard Seltzer is a guilt-free (and gluten-free!) The restaurant wowed diners with then-innovative curbside service, which let visitors order burgers without leaving their cars, and led to the catchphrase, Service at the Speed of Sound (i.e. As an Amazon Associate I earn from qualifying purchases. We loved it, but if you like your fruit-flavored things to taste like real fruit, this isn't the seltzer for you. FA Cup prize money has become a trending topic after the likes of Manchester United, Tottenham, West Ham and Grimsby took part in the 5th Find out how much tickets are for Post Malones just-announced UK tour in May 2023. Recipe. Follow me on tik tok: https://www.tiktok.com/@cinestalker Follow me on instagram: https://www.instagram.co. Americas The Big 12 is an NCAA Division I intercollegiate athletics conference that encompasses five states with over 40 million people within its geographic footprint. Hip2Save may earn a small commission at no extra cost to you via trusted partners and affiliate links in this post. Truly Hard Seltzer, a leader and innovator in the hard seltzer category, will officially open its first brick-and-mortar location, Truly LA, in Downtown Los Angeles on Wednesday, May 25. The Oscars will air on ABC and can be streamed on ABC.com and the ABC app as well as Hulu + Live TV, YouTube TV, AT&T TV or FuboTV. On the front end of that seltzer craze, we decided that we would get into seltzer but with a very local-centric seltzer in Oklahoma, to stay focused on our home market, he recalls, crediting Spiked Snowmelt, a hard seltzer that Colorados Upslope Brewing Company introduced in May 2019, as a bellwether for the OKC brewerys own foray into FMBs. COOP needed one of those, sure but what if there were a way to turn tongue-in-cheek brewhouse innovation into a bigger play? Overall, it's a solid seltzer, but it's about middle-of-the-pack compared to its siblings. The Citrus pack has Lemonade, Limeade, Lemon Berry, and Cherry Limeade. The Sonic Hard Seltzer website contributes to America's worsening polarization by exhorting visitors to publicly declare whether they stand with Team Ocean Water or Team Cherry Limeade. Not going to be my go-to, but they are worth a try IMHO. 2023 LEARFIELD. Sleek cans. All your favorite SONIC flavors are now available as hard beverage! That was pretty much the default drink, explains Katie Camlin, former liquor store operator who now works for KC Bier Co. and grew up making Sonic runs in Kansas City, Mo. COOP brews Sonic hard seltzers which now number eight flavors total in its home region, and contract-brews a third-party co-packer for the volume it needs across the rest of its footprint. The popular Easter snack consists of solid Amid Maryland mayor Patrick Wojahns arrest and subsequent resignation, we take a look at the politicians political party. . To learn more about SONIC Hard Seltzer and where to purchase product, visit sonichardseltzer.com. If your child will play baseball or softball this spring, youll need to stock up on appropriate clothing and equipment. Since Sonic Hard Seltzers have very little added sugar and no artificial sweeteners, they're all much less sweet than their soft drink equivalents. Given that, you might assume that COOP is using the Sonic name as a foot in the door to expand its owned-and-operated beers and hard seltzers with new wholesale and retail partners. January 10, 2022. Christmas came early for Sean Mossman two Decembers ago, and it came in the form of a phone call from Americas Drive-In. The president at Oklahoma Citys COOP Ale Works was headed into the holiday in relatively high spirits, having navigated the pandemics opening nine months with a successfully launched hard seltzer line and more new flavors on the horizon. I'm a food photographer and recipe developer with a passion for creating healthier alternatives to all time favorite recipes. Facilitating deals between brands like 3M and DuPont and major retailers like Lowes and Home Depot gave him an appreciation for the upside of licensing deals and an intimate understanding that the devil is in the details. Sonic continues to capitalize on this success by encouraging customers to join either Team Ocean Water or Team Cherry Limeade in promotional materials for their Hard Seltzer brand. This one is certainly better than the regular Lemonade seltzer, as it's not painfully sour. Still, its a big if. The road to consumer packaged goods gone bad is paved with good licensing intentions, after all. I like sweet and he doesnt. | VinePair, https://vinepair.com/articles/ask-bartender-secret-to-margarita/, wbs_cat Spirit, wbs_type Tequila, agave, blanco, lime, margarita, tequila. SONIC Hard Seltzer is not available for purchase at SONIC Drive-In locations. At home, at the lake, on your neighbors patio its happy hour somewhere! That doesn't mean it tastes bad, but it does mean it's putting on airs and pretending to be more special than it actually is. As one of the chain's signature items, this flavor features prominently in Sonic Seltzer's marketing materials. All Rights Reserved. You asked and we delivered: SONIC Hard Seltzer is now available across nearly half the country! With the popularity of the chain still growing, its no surprise that the recently launched Sonic Hard Seltzers are also a hit. The aftertaste of this one has a distinctive SweeTARTS edge to it that's not unpleasant. ST. LOUIS SONIC fans in St. Louis will soon be able to buy SONIC Hard Seltzer at select retailers. According to Daniel Mercer, CEO, COOP Ale Works, its no secret why SONIC Hard Seltzer has carved out its own niche in the crowded hard seltzer category. As the Official Hard Seltzer of the Big 12, SONIC Hard Seltzer will have category exclusivity and use of Conference and Championship marks at the retail level, along with social and digital engagement on the official Big 12 Conference channels and receive exposure in conjunction with the Dr Pepper Big 12 Football Championship; Phillips 66 Big 12 Mens Basketball Championship; and Phillips 66 Big 12 Baseball Championship. Where do the calories come from? Hi, I'm Ana! This is an archived article and the information in the article may be outdated. All your favorite SONIC flavors are now available as hard seltzer! Along with serving up never-before-seen Truly concoctions, we work with . IRVING, Texas Big 12 Sports Properties, the LEARFIELD team dedicated to the Big 12 Conference as its sponsorship rights holder, announces a multi-year agreement with Oklahoma City-based COOP Beverage Works, makers of SONIC Hard Seltzer. To find SONIC Hard Seltzer near you, visit https://sonichardseltzer.com/locator/or learn more at @sonichardseltzer on Instagram. If faced with the challenge of describing guava flavors on the spot, it may prove difficult due to a lack of experience or familiarity. I was SOOO excited to try them, I assumed they were so bad that they just kept it to OK. As thats where they were being made. The choice toward cans was an easy one as this is the iconic package for the hard seltzer market, Daniel says. With 100 Calories and 1 gram of sugar per can, SONIC Hard Seltzer is a gluten-free seltzer with a 5% ABV. Your email address will not be published. Is this the Edward vs. Jacob of our generation? That's not a knock on it whatsoever; SunnyD is delicious, and drinking something that kind of has that flavor but also gives you a mild buzz is wonderful. Nov. 3, 2021, 09:55 AM. I was not impressed maybe I had my expectations set too high. SONIC is part of the Inspire Brands family. We talked to them, to see if they want to partner with us, and theyre like Why dont you just license the brand and go?. OKLAHOMA CITY, Nov. 3, 2021 /PRNewswire/ -- SONIC Hard Seltzer today announced the expansion of its hard seltzer into six new markets: Texas, Kansas, Arkansas, Nebraska . But Sonic was thinking bigger, and COOP came calling at the right time. Well, were on hand to help you with all the appropriate festive greetings. Yosemite National Parks first major rockfall of the year comes from El Capitan watch it in the dramatic video. And its no secret why cans are the answer for this market. Sonic Hard Seltzer comes in two themed 12-packs: Citrus and Tropical. Once you join, you'll be able to save & share your favorite deals, rate posts and recipes and add items to your HipList and Cookbook! We trust youll agree Team Cherry limeade is the way forward! (A little oasis in [customers] days, as Springer puts it.) The fully immersive seltzer taproom will offer drinkers . Cookie Policy | Privacy Statement | Terms&Conditions. This unique combination allows for a more complex taste that promises to keep consumers coming back for more! They were just undrinkable. Speaking of the past: Even as recently as a decade ago, it would have been anathema for a legitimate craft brewery to partner with a major fast food chain. It would definitely be worth picking up as a standalone six-pack if you had the opportunity. About SONICHard Beverages The first impression reminded us of diluted 7UP, with a pleasant balance of sweet and sour. This is one of the best, if not the best, of the Sonic Seltzer bunch and definitely beats everything else in the tropical box. Its extreme sweetness and sourness are sure to make an impression, though some may find the flavor too intense if you prefer natural fruit flavors in your beverage options, this one isnt for you. SONIC Hard Seltzer is available in two variety packs, Tropical and Citrus and our Greatest Hits Pack. SONIC Hard Seltzer became one of the top 10 fastest-selling seltzer brands in the country within its first three months and is on track for significant growth across the U.S., according to the press release. Though it certainly wont surprise you with its bold guava notes, fans of these drinks will likely find much to savor here as well! Score a FREE cheeseburger & more yummy deals with the SONIC app! It was announced that the fast-food chain has expanded its eight hard seltzer drinks to other markets, including Missouri, Illinois, Alabama, Colorado, Connecticut,Georgia,Iowa,Idaho, Indiana, Kentucky, Louisiana, Massachusetts, Michigan, Mississippi, Montana, North Carolina, New Mexico, Nevada, Ohio, Tennessee, Virginia, and West Virginia. Residents of the 46 states where Sonic operates brick-and-mortar drive-in locations implicitly understand the gravity of this otherwise mundane sales insight. Together he and Mossman hashed out the structure of the licensing arrangement. The R&D process at COOP would eventually coalesce as Will & Wiley, a hard seltzer line named for actor Will Rogers and boundary-pushing pilot Wiley Post, two native Oklahomans. SONIC Hard Seltzer is currently available in eight flavor offerings and provides a modern and craveable take on classic SONIC flavors. The only things that set these seltzers apart from the competition are the Sonic branding and some unique flavor options. The Tropical Variety Pack features Ocean Water, Melon Medley, Mango Guava and Orange Pineapple. In addition to the packages environmental advantages, brands also enjoy leading filling, distribution and retail display economics as there is no wasted space due to cans stacking abilities. Were building an enterprise separately, built around Sonic and any additional innovations that well bring on, he says. Youd be hard-pressed to find one, what with sweet slushes, Ocean Waters, shakes, and gooey mozzarella sticks, all from roller-skating waiters. The fake cherry flavor is big and bold, calling to mind memories of eating cherry snow cones in the summertime. We got Big SunnyDand Tang vibes from this. This Sonic Seltzer presents an assertive orange flavor with a subtle hint of pineapple to balance. By Christmas Eve, Springer had secured the green light, and the two firms set about developing Sonic-specific flavor formulas and packaging to evoke the drive-ins neon Americana branding. Orders . This beverage captures the nostalgia of childhood summer days with its tangy, punchy flavor. Couple this with our craft beer tradition of manufacturing quality and excellence and youve got a winning combination for a leading hard seltzer entry that is shaking up the category and driving extraordinary growth.. Beverages. The hard seltzers are each 100 calories with one gram of sugar and gluten-free with 5 percent ABV. 2014 - 2023 VinePair Inc. Made In NYC, The Number of Sonic Drive-Ins in Every State [MAP] | VinePair, https://vinepair.com/articles/map-states-sonic/, dining out, Infographics, map, restaurants, sonic, VinePair Happy Hour: Whats Your Favorite Way to Drink Bourbon? Sorry, Chili Cheese Tot lovers.) All your favorite SONIC flavors are now available as hard seltzer! SONIC Hard Seltzer is not available for purchase at SONIC Drive-In locations. Watch. Results were mixed at first, a fact that was not lost on Mossman and his COOP colleagues in Oklahoma City. A hard seltzer typically has a distinct sweet taste, as opposed to regular seltzer. Perfect for fans of black cherry soda or snow cones in the summertime, it achieves a unique candy-like sweetness that truly captures Sonics iconic identity. Back in OKC, Mossman is banking on it. They werent horrible, just not amazing. Crawford Smith/Mashed. With its monochromatic flavor profile and lack of complexity, there is no incentive for palates looking for an exciting adventure. A licensing deal between Oklahomas iconic fast-food franchisor and one of its longest-running craft breweries was ready for John Hancocks. If you drink seltzers, try it! (According to. In its home market, Mossman says, the synonymity is more pronounced (if thats even possible.) Over a half century later, Sonic Drive-In has expanded to a total of 3,549 locations across the United States. Sonics Hard Seltzer Is Hot. Whether Sonic hard seltzer can sell well in, say, New England, where the drive-ins brick-and-mortar presence is comparatively sparse, is an open question; Bichsel speculates that the going would get tougher for the licensed FMB further afield of its true-blue footprint. When typing in this field, a list of search results will appear and be automatically updated as you type. The Citrus Variety Pack features Cherry Limeade, Original Limeade, Classic Lemonade and Lemon Berry. Sorry to hear you didnt care for them. If youre reading this, you probably know what came next: The craft beer industry, eyeing slowing growth in its maturing category, went looking for an answer to the White Claws of the world. Many of us may have noticed the difference in flavor between limes and lemons; At the same time, one delivers a refreshing, citrusy taste that excites our senses, and the other only serves an overpowering sourness. And the choice to package this growth? As it so happens, the hard-seltzer-ficiation of Ocean Water would lead to a sea change for COOP. Mossman says Sonic hard seltzer is firewalled from the rest of the business to make sure COOP services the license as best it can and to give the former licensing executive an opportunity to keep his brewerys partnership momentum going. COOP Beverage Works manufactures and markets alcoholic beverage products in the seltzer, ready-to-drink (RTD) and malt-beverage categories such as SONIC Hard Beverages (SONIC Hard Seltzer, SONIC Hard Slush and SONIC Hard Southern Sweet Tea) and future licensing partnerships. Save your money, these are not tasty, they are very artificial tasting. If youre within striking distance of a Sonic, assume youre surrounded by cherry limeade acolytes. We ended up throwing away the rest of them. Search by zip code to find your favorite Sonic Hard Seltzer flavors in your city. Sonic has got the middle of America, and theyve had a grip on it for years, says Donn Bichsel, the founder of 3 Tier Beverages, an independent beverage-alcohol consultancy that provides data analytics for COOP. Cant wait to try this!! Were thrilled to partner with the Big 12 Conference, said COOP Beverage Works President Sean Mossman. Hottest Dominos Coupons | Any Pizza w/ Up to 5 Toppings Only $9.99 + More, Larabar Mini Bars 20-Count Box Only $7.49 Shipped on Amazon (Reg. Yet, sought-after actual guava flavoring can be. After just under a year on shelves, Sonic hard seltzer is doing both. Treat your taste buds to a unique blend of Japanese melon Ramune soda and Pepino Limon Gatorade with a hint of sweetness, culminating in an acidic cucumbery aftertaste like nothing youve ever experienced before. All these flavors come in at only 100 calories each while containing no added sugar or gluten, making them healthier alternatives than many other items on Sonics restaurant drink menu (excluding alcohol). SONIC Hard Seltzer is available in two variety packs, Tropical and Citrus. In this video I try the Sonic hard seltzer! At first, the brewer was plugging the resulting variety packs directly into its existing distribution network. Following the adoption of the new name, and alongside entrepreneur Charlie Pappe, owner Troy Smith opened some 41 locations before Pappes death in 1967. This new offering makes a splash in the growing beverage category by re-creating fan-favorite beverage flavors in a new format. Watermelon is definitely hanging out in the background, but it's not dominating your palate as you drink this. SONIC Hard Seltzer can be enjoyed on its own or as a core ingredient in a delicious cocktail for added effervescent flavor and fun. Weve worked for the last year-plus on executing 198 new distribution agreements in 25 states, he says. With its continued market expansion, SONIC Hard Seltzer is on track to see significant growth across the US. You asked and we delivered: SONIC Hard Seltzer is now available across nearly half the country! According to a Sonic press release, the seltzer was originally only available in the company's home state of Oklahoma, but now it can be found in six more states. The brand manager at Sonic called me and said, Were a go, recalls Mossman in a recent interview. Combine all ingredients, except for the Lemon Berry SONIC Hard Seltzer, into a cocktail shaker and muddle the berries. 21 New States Welcome SONIC Hard Seltzer. The market is expected to grow at a 4% annual rate in 2019 and at a 2.5% annual rate in 2020. Its student-athletes and teams have combined for 718 individual NCAA titles and 77 team national championships. (Well, MOST of them. $14) + More, Best Subway Coupons | BOGO Free Footlong Subs + More Deals, Best Cheesecake Factory Coupons | FREE Cheesecake Slice w/ $45 Purchase (Last Day!) Because Sonic hard seltzer is sold in third-party retailers, not the chain's 3,500 locations nationwide, getting the look and feel just right is paramount to the partnership. Sonic may be more known for its drive-in burger joints but now the restaurant is focusing on moving its hard seltzer products into new markets with a new slim can format. They come in two variety packs, Tropical and Citrus. From the jump, COOP has carved Sonic hard seltzers out of its owned-and-operated brand portfolio, for reasons well discuss in a moment. The Tropical offers Mango Guava, Melon Medley, Orange Pineapple, and Ocean Water.
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